Attention Small Businesses
Give your new email subscribers the warm welcome they deserve - so your new leads fall in love (and maybe even buy right away!) instead of turning round to leave
Early Bird Pricing this week only!
Buy today for just $27
($47 from Mon 26th Jan)
Get big wins from the first emails you send
In the week they first opt in, your new email subscribers are the most curious they will ever be about how your business can help them.
And right now you're not just wasting that moment, but actively losing new subscribers with a non-existent or out-of-date welcome sequence. Urgh!
You're not alone - and the good news is it's easy to fix!
In this live masterclass, I'll walk you through what needs to happen first when someone joins your email list - so you know exactly how to welcome them properly, build trust fast, and convert the ones who are already ready to buy.
We'll get you out of avoidance mode and into confident action, without getting swamped by overwhelm and overthinking
Making your email welcome sequence isn’t just another boring email job.
It’s your biggest opportunity to build trust and convert early
So here's what we're going to do about it...
It's time for your Ultimate Welcome Sequence
A 60-minute live strategy masterclass to help small businesses turn new email subscribers into engaged, ready-to-buy leads - from the very first email.
No tech overwhelm. No perfection paralysis. Just clarity on what to send and when
What you get out of this...
You'll come away knowing...
What a welcome sequence *really* needs to do
Exactly how many emails to send - and the role each email plays
How to get past perfectionism and paralysis so you know what to say
Our proven method to build trust with the right sort of storytelling
The engagement tricks that are vital to email marketing success
Conversion secrets to persuade early buyers without being pushy
I bet you're wishing you'd done this ages ago - but now is better than never!
Hi - I'm Kay... your Email & Automation Strategist, and expert teacher 👋
I help small businesses use email profitably (not perfectly!)
My super-power is making complex strategy feel simple, human, and doable - proven by 8 years of supporting thousands of small business users to get more done with their tech tools.
I've made this masterclass after finding around 80% of small businesses are losing way too many new email subscribers by making them feel confused, ghosted or overwhelmed.
So now you can fix your email welcome sequence quickly and with confidence, and hang on to those lovely new leads 🎉
Let's do this!
Come to this Live Strategy Masterclass with Kay Peacey
Massively upgrade the welcome experience for your new email subscribers as they join your list - so they don't churn and leave without buying
Ultimate welcome sequence
Email Strategy Masterclass with Kay Peacey
$47 USD
⬇️ Early Bird Special - only until 25th Jan ⬇️
just $27 USD
6o minute live masterclass with Kay Peacey
Clear email welcome sequence strategy framework
Live Q&A session for your specific needs
Practical workbook + Replay included
Two Live Sessions - come to one, or both!
Same content, different timezones
Your ticket gives access to either or both sessions
TUESDAY 10th Feb
9am London // 10am Paris // 5pm Perth
THURSDAY 12th Feb
9am LA // 12pm New York // 5pm London
This Strategy Masterclass is for YOU if...
- NYou do email marketing for a small business
- NYou don’t have an email welcome sequence at all (yet!)
- NOr your email welcome sequence needs an update, stat!
- NYou want email marketing to feel fun - not a chore or a bore
- NYou value proven actionable strategy over hyped up funnels
This masterclass is NOT for you if...
- you don’t have an email platform at all yet
- you’re looking for aggressive hacks, tactics or shortcuts
- you want someone to just do the work for you
- you really just need the technical steps to implement things, not the strategy
This masterclass teaches real-life email strategy that works, for the lovely humans who work in (or with) small businesses and who want to get better at email.
Frequently Asked Questions
Will this be platform-specific - eg only for Kit users, or ActiveCampaign users?
Nope! This masterclass is focussed on the strategy (what to send, when, and why) so it doesn't matter which email marketing tech platform you're using.
It's not what you've got, it's what you DO with it that matters most.
We typically use ActiveCampaign to demo as it's the platform Kay is most familiar with - but no judgement, all email tech is good email tech when you're using it to send strong & strategic emails!
Our Slick Business Academy has Guest Experts supporting members across Kit, Keap, HighLevel, MailerLite, Klaviyo, MailChimp and more, so if you need implementation help we can provide that too.
Is there a replay - in case I can't make it live?
Yes - we'll make a replay available to ticketed attendees as soon as possible after the live sessions, including both Q&As, and keep it available to you for a minimum of 1 year after the event.
Coming live is best if you can, so you get to ask your questions for Kay's input on your exact situation.
Do Slick Business Academy members need to get a ticket?
No - members of the Slick Business Academy (and their nominees) can attend without needing to buy a ticket.
Members (and nominees) can go to our calendar board in the private member community to RSVP or add to their calendar.
Tell me more about the included workbook?
Our masterclass workbooks are fillable google docs, designed alongside the session content so you're not left staring at a blank page or a scramble of notes.
You can take a copy of the doc and use it to shape your strategic thinking during and after the masterclass.
We already have a welcome sequence - what's in it for us?
Excellent! Well done for having one - but I bet it's been a while since it last got a thorough update with best practice strategy and fresh brand voice... And that means is probably isn't doing as much as it could.
This is your chance to spot what's missing, get bang up to date and make improvements so that your welcome sequence will get better results - more replies and clicks, more conversions, better relationship-building and segmentation.
Ready to stop avoiding your welcome sequence?
Join the Ultimate Welcome Sequence masterclass and finally get clear on what your first emails should do - and how to make them work for your business without overthinking or overwhelm.
I'll see you in there....
xx Kay
You don’t need to be uber-techy, or a genius copywriter. Showing up is enough.